Loom vs Screen Studio at a glance
| Loom | Screen Studio | |
|---|---|---|
| What it is | Screen and camera recorder for video messages, shared by link, with comments, viewer insights and AI features | Mac screen recorder that adds automatic zooms, a smoothed cursor and backgrounds to make polished demos |
| Platforms | Chrome extension, desktop app for Mac and PC, iOS and Android apps | macOS only (Ventura 13.1 or later recommended), built for Apple silicon; records an iPhone or iPad over USB |
| Free plan | Starter, $0: 25 videos per person, 5-minute screen recordings, up to 720p, up to 50 members | None listed |
| Paid pricing | Business: $18 per user a month monthly, $180 per user a year billed annually. Business + AI: $24 monthly, $240 a year | One plan with every feature: $29/mo monthly, or $9/mo billed yearly. 40% off for students and educators |
| Free trial | Business + AI free for 14 days | Not stated |
| Team and enterprise | Enterprise: custom pricing, SSO with SAML and SCIM, dedicated support | No team or enterprise plan listed; presets and editable projects can be shared with teammates |
| Recording length | 5 minutes per video on Starter; unlimited on paid plans | Not stated; share links play videos up to 30 minutes |
| Export quality | Up to 720p on Starter, up to 4K on paid plans | MP4 in 720p, 1080p or 4K at up to 60 fps; GIF up to 1080p |
| Auto zoom and cursor effects | Not listed | Automatic zoom on clicks and activity, manual zoom, smoothed cursor, click effects, motion blur |
| Camera | Screen and camera recording, custom backgrounds | Camera cutout, face tracking, hide the camera during silence |
| Editing | Business: trim and stitch, custom thumbnails, embedded links, basic waveform editing. Business + AI adds advanced editing and editing by transcript | Edit by transcript, remove filler words and pauses, cut, speed up and crop, on the one plan |
| AI features | Business + AI: auto titles, summaries, chapters, CTAs, filler and silence removal, meeting notes | Local transcription with Whisper or Apple speech recognition; cloud transcription optional |
| Transcripts and captions | Transcriptions in 50+ languages, on the free plan too | Transcripts, with .srt export |
| Sharing | Share link and embed, comments, emojis, tasks, CTAs, viewer insights; password-protected videos on Business | Shareable browser links at 1080p and 60 fps; editable projects up to 20 GB as one download |
| Branding | Remove Loom branding and add your logo and player colours from Business | Backgrounds, padding, shadows and insets, saved as presets |
| Integrations | Slack, Jira, Confluence, GitHub, Gmail, plus embeds in Notion, FigJam, Intercom, Zendesk and more | Not listed |
| Privacy | Video privacy controls; custom data retention on Enterprise | Recordings stored and processed locally; it says it never sends recording data to its servers |
Sources, all checked November 4, 2026: Loom pricing (annual prices from its billing toggle), Loom homepage, Screen Studio homepage and pricing. "Not stated" or "not listed" means the vendor's pages don't give it.
Which is cheaper, Loom or Screen Studio?
It depends on how many people record. Loom has a free Starter plan; Screen Studio has none listed. For one person paying, Screen Studio is $9 a month billed yearly or $29 monthly, with every feature included. Loom Business is $18 per user a month, or $180 per user a year billed annually, and Business + AI is $24 a month or $240 a year (Loom pricing, Screen Studio, checked November 4, 2026).
- Loom Starter is enough for occasional short clips: 25 videos per person, 5 minutes each, up to 720p.
- Screen Studio no longer sells one-time licences, though old ones stay valid. Students and educators get 40% off.
Which is better for product demo videos?
For a demo you'll post on a landing page, X or Product Hunt, Screen Studio. It records your cursor separately and adds it back, so it can smooth movement, zoom in automatically where you click, and add motion blur after the fact. It frames iPhone and iPad recordings in a device mockup and exports MP4 up to 4K at 60 fps or GIF up to 1080p (Screen Studio).
Loom's paid plans record up to 4K too, but its pages don't list automatic zoom or cursor effects. Its editing is trim, stitch and overlays, with editing by transcript on Business + AI.
Which is better for async updates and customer walkthroughs?
Loom. That's what it's built for: record screen and camera, then share a link where viewers can comment, react and see CTAs, while you see who watched. It has transcripts in 50+ languages, integrations with Slack, Jira, Confluence and GitHub, and apps on Mac, PC, Chrome, iOS and Android. Loom says 400,000 companies use it (Loom).
Screen Studio has shareable links too, but its page doesn't list comments or viewer insights, and there's no Windows app. It suits one Mac user making a finished video, not a team trading quick clips.
What if you want a designed launch film rather than a recording?
Loom and Screen Studio both record what's on your screen. A recording is honest and fast, but it shows your product as it is, at the pace you click. A launch film is designed: scripted scenes of your UI, motion graphics, voiceover and music, cut for a Product Hunt page or a landing-page hero.
That's the one job nod does. You paste your product page link and get a finished launch film. Pricing: $69/mo for 1 video, $149/mo for 3, $299/mo for 8, $999/mo unlimited (own API keys). It doesn't record your screen, so it isn't a substitute for either tool on walkthroughs or support replies. Many teams use both: a recorder for demos, a launch film for the announcement. See our guide to product demo videos.
Still weighing recorders? See Loom alternatives and our launch video guide.